University 01

Incubation Program for Innovations in Agriculture

A special initiative incubation program by Pusa Krishi, ICAR-IARI, nurturing early-stage innovators & entrepreneurs to transform the future of agriculture. Upja provides technology validation, mentoring & guidance, pilot opportunities, go-to market support, and industry linkage to startups with innovative solutions at MVP (Minimum Viable Product) stage.

Registration Closed

What Happens: Once selected, our startups and innovators receive transformational support. The selected individuals & groups participate in mentoring and coaching with our technical experts, business & thought leaders. They also get access to our powerful network of startups & founders. This is one of the strongest networks of changemakers who are transforming agriculture & allied sectors.

The Results: The participants’ prototype is passed through multiple technical validations, business assessments, IP, and other checks to create a feasible, viable, and scalable product ready for the market. Finally, the participants get to pitch their product to our panel of experts and the selected startups get incubation facility with a Grant-in-Aid of up to Rs. 25,00,000.

What Happens: The selected startups receive mentoring and grant-in-aid of up to Rs. 25,00,000 (in 2-tranches) to commercially launch their product. They are mentored to run & sustain their business, grow their market linkages & connections, and develop a plan for scaling up. The start-ups also get field trials and pilot opportunities alongside.

The Results: In the program, our startups develop a better product & business acumen, their professional network grows in quantity as well as quality, and they have more options of raising money.

Allied Precision Technologies

Allied Precision Technologies

Supply Chain & Agriculture Logistics

Supply Chain & Agriculture Logistics

Post-Harvest, FoodTechnology & Value Addition

Post-Harvest, FoodTechnology & Value Addition

Waste to Wealth & Green Energy

Waste to Wealth & Green Energy

Agriculture Allied Sectors

Agriculture Allied Sectors

Agri Fintech

Agri Fintech

Agricultural Inputs & Biotechnology

Agricultural Inputs & Biotechnology

Natural Resource Management

Natural Resource Management

Agriculture Extension & Tourism

Agriculture Extension & Tourism

Farm Mechanization

Farm Mechanization

Benefits of Joining the Programme

Unlock opportunities, mentorship, funding support and growth resources to accelerate your startup journey.

Expert Mentorship

Access industry experts and successful entrepreneurs to guide your startup growth.

Funding Access

Connect with investors, grants, and funding schemes designed for startups.

Networking

Build relationships with founders, corporates,
researchers and ecosystem partners.

Infrastructure Support

Get access to office space, labs and shared
facilities for innovation.

Business Growth

Receive support in marketing, scaling, product development and commercialization.

Market Exposure

Showcase your innovation through events, demo days and startup exhibitions.

Programme Timeline

Your journey from application to growth.

17 APRIL 2026

Applications Open

17 MAY 2026

Applications DeadLine

10 JUNE 2026

Applications Round Result Annoncement

15 JUNE - 15 JULY 2026

Cohort Start (Mentoring Program Starts)

Frequently Asked Questions

Everything you need to know about our incubation, acceleration, funding, and startup support programs.

Who can apply for this Program?

It recognises early-stage ideas in the field of agriculture & allied sectors. You should apply, if you are:

  • Have an idea/ innovation/ early-stage startup in agriculture & allied sectors.
  • An Indian citizen.

What is the selection process?

Every year, through a rigorous open application process, our panel of evaluators select some of the most promising ideas & prototypes to be a part of program. The applications are evaluated on various parameters — including but not limited to — need, novelty, technical feasibility, business viability, scalability, social impact, market size, team capabilities, and projected financial growth.

After the application round, the shortlisted applicants appear for a selection committee interview. If selected in the interview, the applicants become a part of our cohort for the 2-month online mentoring program.

How can we get funding for our startup through this program?

After the 2-month online training & mentoring, the startups pitch their product/ service to our jury. The shortlisted startups have an opportunity to be a part of our 1-year incubation program with an initial Grant-in-Aid of upto INR 25,00,000.

What happens at UPJA?

UPJA is a 2-phase program. Here’s an overview of what happens:

Phase 1: 2 month online learning & mentoring sessions
Phase 2: 1 year incubation program

How will the training sessions take place?

The 2-month mentoring will take place online on video conferencing.

Do I need to pay any money to apply for UPJA?

No. You do not have to pay any fee or charges to apply for UPJA.

We’ve already raised funding. Can we still apply?

Applicants who have previously received grant funding under any State or Central Government scheme are not eligible to apply.

Will I be able to edit my application once submitted?

Yes, you can save your application and complete it later. Once submitted, the application cannot be edited.

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IMPORTANT NOTICE

Announcement

Important Notice

It has come to our attention that certain agencies, individuals, and companies are charging startups a fee to apply for the incubation program at Pusa Krishi, ICAR–IARI, while also presenting themselves as official representatives
or mentors of Pusa Krishi.

We would like to clarify the following:

  • Pusa Krishi accepts applications directly from startups only.
  • We do not endorse, authorise, or appoint any third party to facilitate, influence, or manage the application process on our behalf.
  • Our mentors do not interact with startups independently without the involvement of an authorised Pusa Krishi representative.
  • Only official Pusa Krishi representatives, whose details are listed on the Team page of this website, are authorised to provide information regarding our programs.

Pusa Krishi maintains a fully transparent and free application process, ensuring equal opportunity for all eligible startups. We strongly advise applicants not to engage with any individual or entity that requests payment for application submission, mentorship access, or related services.

Pusa Krishi has no affiliations, partners, or consultants authorised to provide paid consulting or application support services on our behalf.

If you encounter such activities or require clarification, please contact us directly:

Email:
communication@pusakrishi.in